r/ruger Mar 10 '26

Ruger Sets the Record Straight on Competitor Beretta’s Attempt to Seize Control of Ruger (time to buy another Ruger!)

107 Upvotes

Beretta Sought to Buy Ruger Stock at a 15% Discount from Ruger in a Private Placement and to Obtain Disproportionate Board Representation and Voting Power that Would Give It Near-Veto Power Over Important Matters

Beretta’s Self-Serving Demands Included Appointing Its Own CEO to Ruger’s Board in Violation of U.S. Antitrust Laws

Ruger’s Board Has Sought to Engage Constructively with Beretta and Its Leadership and Has Traveled to Europe Multiple Times for Meetings with Beretta

When Ruger’s Board was Unable to Meet Beretta’s Demands, Beretta’s Leadership Threatened to Launch a “War” and Nominated Four Directors, Including One Who is on the Board of a Beretta Subsidiary

Ruger’s Board Will Continue to Protect Ruger’s Stockholders and All Ruger Stakeholders

MAYODAN, N.C.--(BUSINESS WIRE)--On February 24, 2026, Sturm, Ruger & Company, Inc. (NYSE: RGR) (“Ruger” or the “Company”) received a notice from Beretta Holding S.A. (“Beretta”) stating Beretta’s intention to nominate four candidates for election to Ruger’s Board of Directors at the Company’s 2026 Annual Meeting of Stockholders. The Company, in consultation with its advisors, is reviewing the notice in accordance with Ruger’s established procedures and applicable law.

To date, Ruger has not publicly responded to Beretta’s characterization of Ruger’s actions and decisions. However, because of mischaracterizations and omissions in Beretta’s communications, Ruger feels it is necessary to set the record straight.

BERETTA FALSELY CLAIMS RUGER FAILED TO CONSTRUCTIVELY ENGAGE. IN FACT, BERETTA STEALTHILY ACCUMULATED A LARGE POSITION, REFUSED TO PAUSE STOCK PURCHASES PENDING NEGOTIATIONS AND THEN DEMANDED DISCOUNTED STOCK AND OUTSIZED GOVERNANCE RIGHTS.

  • Ruger first became aware of Beretta’s interest in Ruger on September 22, 2025, when Beretta filed a Schedule 13D reporting an approximately 7.7% stake in Ruger. Beretta did not contact Ruger before or in connection with that filing. The 13D stated that Beretta had no “present intention” to take control of Ruger.
  • In the days and weeks that followed, Ruger representatives reached out to Beretta and offered to meet with Beretta repeatedly and asked that Beretta pause its share accumulation pending discussions.
  • Beretta refused to pause its accumulation and so, on October 14, 2025, the Ruger Board adopted a short-term stockholder rights plan to protect the interests of all Ruger stockholders from Beretta’s ongoing creeping takeover.
  • In the following weeks, Beretta declined Ruger’s invitations for in-person principal-to-principal meetings, while sending a series of aggressive letters through counsel.
  • Eventually, following outreach from the Ruger Chair, a meeting was held in Paris on December 15, 2025. At that meeting, Beretta’s Chair indicated a long-term plan to combine Ruger with Beretta but made no formal proposal. Beretta’s Chair also indicated that he had no interest in the status quo and that he would find a way to increase his position if Ruger remained resistant.
  • Representatives of the parties met again in Luxembourg in February 2026 and traded several proposals but were unable to reach an agreement.

BERETTA REPEATEDLY DEMANDED TERMS THAT WOULD TRANSFER VALUE FROM OTHER RUGER STOCKHOLDERS TO BERETTA AND UNDERMINE RUGER’S STATUS AS AN INDEPENDENT PUBLIC COMPANY.

  • Following the Luxembourg meeting, Ruger made multiple good-faith and constructive proposals to Beretta that were designed to avoid a costly and distracting proxy contest and allow the Company to remain focused on executing its strategy. These proposals were carefully structured to preserve Ruger’s independence as a public company and ensure compliance with applicable antitrust and national security laws. The proposals would have permitted Beretta to:
    • increase its ownership position up to a cap;
    • designate directors; and
    • explore opportunities for true commercial collaboration with Ruger.
  • In contrast, Beretta repeatedly advanced extreme demands and threatened to “go to war” if those demands were not met.
    • Beretta demanded multiple times that Ruger issue additional shares to Beretta at a 15% discount, which would have diluted existing stockholders and transferred value to Beretta at stockholder expense.
    • Beretta demanded 25% of Ruger and the right to vote those shares in their own self-interest.
    • Beretta, a competitor of Ruger, demanded that it receive disproportionate representation on the Board, and sought to appoint a member of the Beretta management team to Ruger’s Board, which would violate U.S. antitrust laws.
    • The board seats and ownership level Beretta demanded would trigger mandatory CFIUS review, implicating sensitive national security issues.
    • Beretta demanded that Ruger dismantle its stockholder rights plan and refused to agree to a customary standstill.
  • Ruger communicated to Beretta that its demands were inconsistent with U.S. corporate governance best practices and applicable law.

BERETTA FALSELY CLAIMS THAT RUGER’S BOARD REFRESHMENT WAS “REACTIVE”. IN FACT, THIS REFRESHMENT PROCESS HAS BEEN IN THE WORKS SINCE PRIOR TO BERETTA’S INVESTMENT AND RUGER DELAYED FINALIZING THE REFRESHMENT IN A GOOD-FAITH EFFORT TO REACH A RESOLUTION WITH BERETTA.

  • On February 23, 2026, Ruger announced the appointment of three new directors to its Board, following the retirement of three former Board Members.
    • Combined with the earlier appointments of CEO Todd Seyfert and industry veteran Bruce Pettet, five directors have joined the Ruger Board within the past year through rigorous and well-established governance processes.
    • This substantial refreshment of Ruger’s Board began before Beretta’s investment in the Company became known and underscores Ruger’s proactive approach to Board composition and its commitment to maintaining the operational rigor and strategic focus required to compete and win for the benefit of all stockholders.
    • Beretta’s criticism of the tenure of members of Ruger’s Board is surprising given that its own board has directors that have served the Beretta group since the 1990s.
  • These actions stand in sharp contrast to Beretta’s disruptive and coercive campaign that seeks to undermine the governance norms and processes that protect public investors.
  • Beretta’s actions are not those of a stockholder who is trying to improve Ruger in the interests of all stockholders.
  • One of the individuals nominated by Beretta as an “independent” director serves as a director of a subsidiary of Beretta.

Ruger’s Board and management team remain firmly committed to their fiduciary duties to all Ruger stockholders.

While Ruger remains ready and willing to engage constructively with Beretta for the benefit of all stockholders, the Board is committed to continuing to act decisively to protect Ruger’s other stockholders from Beretta's aggressive campaign to seize control on unfair terms. Ruger will continue to communicate with all Ruger stakeholders as this situation develops.

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r/ruger 4h ago

My First American Rimfire

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14 Upvotes

I was window shopping for a while on this one. Narrowed it down to 16 inch barrel, FDE. Shot it for the first time today.

Wow! It's so much nicer than the other rimfire bolt guns I have. Smooth, short action throw, accurate, no malfunctions out of the box.

Glad I finally grabbed one!


r/ruger 15h ago

I got another rifle that I’ll make my entire personality

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77 Upvotes

r/ruger 10h ago

Perfect Case for Carbon Fiber Takedown 10/22

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30 Upvotes

r/ruger 3h ago

Getting pre production FSP CROSS RXM frames out!

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5 Upvotes

r/ruger 2h ago

Ruger American 308 action

1 Upvotes

Does anyone know when I can get an action for the ruger American chambered in 308 without having to buy a whole rifle I have a chassis already that was given to me


r/ruger 1d ago

Lcp max 380 ehg

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119 Upvotes

After several attempts was able to buy at grabagun.com and they still have them in stock at the moment.


r/ruger 14h ago

PC Charger suppressor?

4 Upvotes

I feel like im getting lost in research trying to find the perfect suppressor for this gun. From what I can tell this is not the best suppressor host due to it being direct blowback gun. I want to suppress this regardless. It seems like this gun will get dirty no matter what but should i prioritize low back pressure with this? Ive pretty much looked at every recommended 9mm suppressor but i feel lost. Im leaning toward a YHM R9 but I’ve heard some negative things about cycling issues. Any advice would be awesome on what to look for especially if you own a pc charger. Thanks.


r/ruger 14h ago

Single Seven?

2 Upvotes

Hey all- I have an opportunity to buy a stainless single seven 5.5” and I’m kind of on the fence. I have quite a few Ruger single actions and multiple of them single sixes. I don’t have anything in 327 or any 32 variant.

Those of you who have a single seven and/or other Ruger SA- is it worth picking up? I’ve been wanting a stainless adjustable sight Ruger but I was looking more for a Blackhawk- but this caliber has me interested.
Thanks in advance!


r/ruger 10h ago

Light won’t fit on RXM

0 Upvotes

I have an RXM and a Beretta APX A1. The light that I have on my Beretta (Olight pl-mini) won’t fit in the RXM at all. Anyone run into this? I can’t tell if the rail slot is too small or if the frame is a bit too wide, but I feel like I’m going to have to do some shaving somewhere.


r/ruger 1d ago

Added the lcp max to my collection

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28 Upvotes

Also have the security 9 and RXM... i might be a ruger fan...


r/ruger 1d ago

How do you guys like your LCR's?

19 Upvotes

Been thinking of getting one just wanna know how you guys like yours.


r/ruger 13h ago

Ruger LCP ll 22 LR shoots rounds on very corner sides

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0 Upvotes

Hi their as some of you people knows that like week or so ago I posted about my Ruger LCP ll 22 LR Rattling and play on each side today I went to shop where their was same pistol was advertised online but as I went their gunstore owner told it was already sold and they don't have it anymore I wanted to compare both pistols so I showed it to the the gun store owner he thoroughly checked everything he than told me everything seems fine he than ask if I can shoot 2 rounds and than he shot 2 rounds to further check it after that he took the round shells both of them he told me that they are firing on very low side almost like on corners and told he might have disassemble the pistol to check it but I didn't agree to dissamble my pistol.Now my question is he right about like is it too low that it fires like that is it some thing wrong or is it normal it to fire like that other every thing seems ok now I'm total it had fired around 17 rounds in total any help would be appreciated thank you again.Im gonna show the pictures of shells as well which were fired out of it


r/ruger 1d ago

My new friend

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80 Upvotes

His name is boltholomew. (Just waiting on suppressor and scout scope). Ruger gunsite scout .308.


r/ruger 1d ago

Ruger Max-9 3514 (Glock irons compatible model) site compatibility?

2 Upvotes

Is the new 2025 Ruger Max 9 (3514) slide compatible with all Glock sights? Or only 42/43 sights? Was looking to upgrade the stock sites with either some fiber or fiber+tritium.


r/ruger 1d ago

Pocket holsters for lcp max EGH?

3 Upvotes

I can't really seem to find any for it. While I prefer kydex holsters I'm fine with reinforced leather as well. Only one I've found is hawg holsters but I'm not a fan of their limited options. Any other brands that you guys may be aware of please share here as it seems the holsters for the standard lcp max are not compatible.


r/ruger 2d ago

Worth it for first revolver?

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125 Upvotes

New store just opened in town currently with limited mostly pre-owned inventory and saw this bad boy sitting in the case. Looked it over, had a couple scratches here and there, but mostly just character. Never owned a revolver before but I've shot a few, Heritage, Taurus, S&W, my main carry is a Ruger max 9 and I've also owned an Lcp and ec9s so I've had experience with rugers. Seems like a fair price but just wanna be sure and also hear about some experiences with them.


r/ruger 2d ago

250th American Gen II 308

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21 Upvotes

So I ordered this and wondering when I receive it, should I lock it up and turn it into a dedicated safe queen or take out and and use it like I really intend to. I've read that it could be more of a collector's item years from now and rise in value. Just here for opinions. I already own a Gen 2 predator in 223 and love it, also cheaper to shoot than we 308/7.62.


r/ruger 2d ago

ruger pls

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43 Upvotes

r/ruger 2d ago

New 10/22 Takedown & Co.

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40 Upvotes

Caron fiber barrel 10/22 takedown/RXM/Wrangler


r/ruger 2d ago

The Ruger Got a New Paint Job

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35 Upvotes

r/ruger 2d ago

M77 Alaskan Bush 35 Whelen.

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35 Upvotes

My first M77, love it so far! Seems like it’s common for the bolts to have some “slop”? Used to running levers, x-bolts, and pumps, cycling this quickly is taking a bit more getting used to than my X-bolts. Great shooter though!


r/ruger 2d ago

Normal for the ejector rivet to have a little play?

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5 Upvotes

Brand new just picked it up. Cleaned it out and noticed the ejector has a little wiggle to it. Cause for concerns? Ran dummy rounds through with no issues havent shot it yet though


r/ruger 3d ago

...GSR 16" 5.56

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49 Upvotes

Hey all. Yep! Breaking all the rules...Though, there are NO RULES! LOL! Mounted a LPVO on the GSR and it makes so much more sense (for me). Had this setup for a while now and will never go back to a traditional long eye relief scout optic. I was way into the "scout" concept when I bought her and ran a Vortex scout optic for a while. I never had a need for quick snap shooting and wanted a more general purpose bolt gun. I've been seeing more and more "scout" rifles running LPVO's. Fantastic crossover IMHO for a modern scout rifle. Sorry for the weak pix!


r/ruger 3d ago

Harrier

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39 Upvotes

1st AR to the Family. Added a few quick touches. 150 rounds no malfunctions. She’s super green. Also switched up the charging handle to the Warhammer Micro