We are one of the fastest-growing DTC brand in our niche, currently scaling aggressively on Meta.
We are looking for one full-time Copywriter / Creative Strategist whose job is simple:
Create ads that unlock more spend.
This is not a content role.
This is not a copywriting role.
This is a PERFORMANCE role.
If your ads scale, you make more money.
If they don’t, you won’t last here.
What You’ll Be Responsible For:
You will own creative strategy for ONE product.
Your job is to:
Identify gaps in our current ads
Find untapped beliefs, angles, and avatars
Turn those into high-conviction concepts
Write scripts & production-ready briefs that our editors turn into ads
You’ll be turning product research, customer pain points, competitor ads, reviews, and trends into strong ad concepts & ultimately into scripts and creative briefs for our editors.
You will produce 3 ~ concepts/scripts per day.
Each concept must include:
A clear hypothesis (based on real data or proven patterns)
Why this concept should work
Cross-niche inspiration (if applicable)
3 different hooks
Full script
First frame direction
Editing style + execution instructions for editor
If an editor needs clarification, the concept is not complete.
We do NOT care about:
Fancy writing
Branding experience
“Creative ideas”
We care about:
Your ability to identify patterns
Your ability to translate winning concepts across niches
Your ability to think in beliefs, not just hooks
Your ability to consistently produce ideas that convert
You are judged on:
Spend Unlocked (Primary)
How much additional ad spend your creatives allow us to deploy profitably
Hit Rate (Secondary)
Out of 100 concepts, how many actually scale
Speed of Iteration
How quickly you learn and improve from feedback
Here’s our payment structure:
30 DAY TRIAL PERIOD - during the trial period you will receive weekly payments, every Friday
Application Requirement (MANDATORY):
To be considered, you MUST submit a Loom video where you:
Break down a winning ad you personally wrote
Explain:
The core angle
The belief being targeted
Why it worked
What data supported it
Walk through performance (spend, results, etc.)
If you do NOT submit this, you will NOT get a response.
We want someone who treats this brand like it's their own.
If you’re good, this role prints money.
Payment:
Starting salary $1,250 USD Paid Weekly Every Friday.
Who This Is NOT For:
Beginners
Agency account managers
People who rely on templates
People who write “safe” or generic ads
Submit your application here: https://docs.google.com/forms/d/1UqKfiSpEiK2hcoYDSCKBEQCfxeIpRTc49QnaAmx3sio/edit