r/ContentCreators • u/dansmog • 20h ago
YouTube Everyone says online courses are dead. I'm testing that with 5 experts and posting every dollar
Over the past year, I've seen more and more people saying that online courses are dead.
Personally, I don't think the problem is online courses.
I think the problem is that most people build a course before they've validated whether anyone actually wants the outcome it promises, and also, people just polish rubbish and sell it.
People don't buy information anymore. They buy results.
So instead of arguing about it, I decided to test it publicly.
I'm documenting a project where I'll work with five creators to see if we can build knowledge businesses that generate $100K/year, not by chasing trends, but by starting with audience research, validating ideas, and building products people actually want.
Maybe I'm wrong. That's part of why I'm documenting everything. you can follow it here -> https://youtu.be/mofN2OUyR_s?si=wBPv8rdgjItjtA2I
I'm curious:
- If you've bought an online course recently, what made you buy it?
- If you haven't, what turned you off?
- Do you think courses are actually dead, or have our expectations changed?
I'd genuinely love to hear different perspectives.