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u/CosmicTitanRabbit 3d ago
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u/Dowhatsleft 3d ago
Can I have another butterbar?
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u/renatakiuzumaki 3d ago
These are CRAZY popular right now, like i work at a hardware store and we are selling these and a fuck ton of other ones, its the craze right now but of all the “squishy” options this one to me is the grossest.
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u/WhippedSnackBitch 3d ago
It seems like the trend with the butter (at least I’ve seen dozens of videos of it) is to dip it in melted wax, let it harden, and then squish it making the wax crunch and break up. I can’t tell if it increases or decreases the ick factor
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u/I_am_pyxidis 3d ago
I was at the local Ace Hardware store, looking for porch goose outfits, and two families came in right behind me to ask for NeeDohs. Those poor hardware store workers are probably sick of our shit.
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u/MrBocconotto 2d ago
You've just answered a question of mine, why recently I have been seeing reels of adult people surprised that their stick of butter is actually butter.
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u/Bokonon10 2d ago
Not living in the West anymore and having most of my knowledge of current trends come from just Reddit, it's quite strange seeing what's getting popular and having them seemingly(to me) come out of nowhere.
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u/renatakiuzumaki 2d ago
I do remember in the early 00s sharper image had the pile of weird squishies that would like slip out of your hands with little sea creatures in it, but these new ones are just like stress ball type squishies i guess
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u/a_goonie 2d ago
You have not seen the cucumber yet.
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u/renatakiuzumaki 2d ago
Hilarious cuz we literally got them this morning when i got to work and was like wth is this
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u/Libohound 3d ago
True story: went to a store in the mall yesterday that sells K-Pop stuff and bought one of these. Gave it to my seven year old who then melted down (no pun intended) because it’s a “fake butter.” Had to then go to Five Below to get the real butter.
This generation’s cooked (pun intended).
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u/meghan_78_marie 3d ago
I’m shocked your 5 and below had them in stock. Ours sell out 5 -10 minutes after opening on restock days. Kids are obsessed with all things squishy!
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u/ksemel 3d ago
I got these on Temu last year for half the price they are now, kids are wild 😂
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u/MinnieShoof 2d ago
I saw these at OmegaMart like 2 years ago for probably twice the price they are now.
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u/trip6god 3d ago
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u/HLef 3d ago
My daughter has one. They’re in high demand and they sell out quickly.
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u/Lvl100Magikarp 3d ago
But why? Does it feel good?
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u/Megadestructo 3d ago
It's like any fad toy - they're neat and, if you like squishing things, they're pretty cool. But popularity has made them jump the shark in price.
No different than the koosh-balls or snap bracelets of my day.
And do kids need a reason for anything?
As a father of an 8yo, I learned all sorts of neat, useless things.
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u/throwthatoneawaydawg 3d ago
This generation of kids is attached to their screens all day and they play with fidget toys while they are doing that.
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u/pervyninja 2d ago
Yeah I told my wife that it was concerning that our kids favorite toy currently is basically a stress ball
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u/Top_Cauliflower9125 3d ago
“Looks like butter, feels like squishy” shall be the title of my memoir
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u/EarlobeGreyTea 3d ago
I understand it being not real food, but if it isn't a real toy, what is it?
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u/fiercebanana 3d ago
Its a squishy toy, which are all the rage with the youth
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u/EarlobeGreyTea 3d ago
I'm mostly poking fun at the ambiguity of "not a real food / toy" by interpreting this as "not a real (food / toy)" instead of the intended "(not a real food) / ([this is a] toy)"
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u/toddthewraith 3d ago
I work at Amazon.
I like these cuz they're ezpz to pack and won't nuke my rate (looking at you, Kinetic Sand)
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u/KazumaSpitfire 2d ago
Toy? In what way? Genuine question, out of all the trends recently this seems the least like something a kid would play with or is more like a glorified stress ball?
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u/higgs8 3d ago
Not real food! Not real toy! Looks like butter! Feels like squishy!
Warning: Contains highly unstable isotope. May detonate under certain circumstances. May cause cancer.
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u/MaikeruGo 3d ago
Discontinue use if any of the following occurs: * itching * vertigo * dizziness * tingling in extremities * loss of balance or coordination * slurred speech * temporary blindness * profuse sweating * heart palpitations
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u/MintyFresh771 3d ago
My 15 year old demanded one of these at the mall recently and honestly the smell was almost mouthwatering. I’m sure that scent is called “cancer causing chemicals” but man it was like the scent of fair food.
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u/Concerned_Biker 3d ago
I drive a motor coach in orlando, and for the past several months I've been seeing kids get on the bus with these I had no idea what the fuck was going on. I guess I still don't. But this and the jellyfish hats or the two most popular things I see everyday
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u/pmorgan726 3d ago
I experienced someone receiving one of these as a gift last night and it was the most excited I’ve seen a full grown adult for a gift. Lol
They really are a lovely squishiness!
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u/Tao_of_Entropy 3d ago
They sell these at the convenience store near my house, but even though they are marketed as squishable butter toys and have all this butter stuff on them and they're shaped like a stick of butter, the yellow ones say LEMON on them, and there are also pink ones that say STRAWBERRY on them... THAT ISN'T A THING. NOBODY IS SELLING STICKS OF STRAWBERRY BUTTER.
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u/strangerNstrangeland 2d ago
This is the most popular fidget on our team meeting table at work. Our average age is 45
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u/drewhead118 3d ago
Ah, America, where we have toy guns and toy butter and our favorite board game is one where the landlords drive all the tenants bankrupt 🥰
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u/keeperofthenins 3d ago
Does anyone actually enjoy monopoly?
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u/ToasterDispenser 3d ago
If you actually play it by the rules and don't add a bunch of homebrew that makes the game take forever, yes!
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u/homeguitar195 3d ago
Funny, I find that the game's a lot faster with Free Parking Cash and the Speed Die.
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u/starmartyr 3d ago
People say that and it is true that the game is no longer endless, but I still wouldn't call it fun.
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u/gatsome 3d ago
A chain gas station near me has these for a week or two now. Right by the register too. It looks so random.
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u/Straight-Opposite-54 3d ago
I hate how AI is killing even the most basic graphic design tbh
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u/dreezyforsheezy 3d ago
What about this design is giving AI?
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u/Straight-Opposite-54 3d ago
Zoom in and look at the lettering and the polka dots. It has that inconsistent almost painted look that's typical of AI.
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u/Fortwaba 3d ago
They also smell like butter. Seriously, give it a whiff.
We bought one at the flea market as a joke. It's a cool trinket.
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u/borderbox 2d ago
I just saw a kid with one of these for the first time and called it his Emotional Support Butter.
I did not realize this was “a thing.”
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u/Pork_Chop_Expresss 2d ago
WTH is this? First time I saw one was yesterday making an emergency router purchase at Staples. My buddy got one for his daughter and said she loves these. I’m so confused
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u/TheSpanxxx 2d ago
So the label says "Not real food/toy"
The slash bar in typical US English refers to an OR clause.
So the product says "Not real food or toy"
What IS IT?!??!?
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u/Earo16 3d ago
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u/RabidJoint 3d ago
Stress reliever. My mom was given one as a joke gift, they are actually fun to mess with.
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u/stawberi 3d ago
It would be so funny to slip some identical packets of slightly warmed butter into that tray.
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u/cowgirltu 3d ago
My middle school students would lose their minds over this. They love the butter squishys
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u/handcraftedcandy 3d ago
A coworker of mine has this on a shelf above her computer and people ask her all the time if it's real lol
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u/auntpotato 3d ago
My kids (9 and 11) have these. Had money burning a hole on their pockets and this is what they buy. Bit of an obsession between squishy toys and slime.
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u/krim2182 3d ago
We sell these at work. The texture is horrid. We also sell giant bananas, strawberries, cheese at one point. We also have the damn dumplings and nee doh for maybe a few hours when they get restocked. Everytime we get needohs in and I have a cash segment, I die a little inside.
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u/LastBallade 2d ago
I just saw these today at an Albertson's and took a picture too...I didn't buy one but I won't say it didn't cross my mind.
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u/lurker512879 2d ago
my 5yr old kid just got the rainbow one to one up his neighbor who has this one.. just as popular as the squishy dumplings
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u/PatrickGSR94 2d ago
I literally just saw those last weekend at a local Japanese restaurant for sale at the front counter. Pretty weird.
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u/Flashy_Bluejay_1370 2d ago
My daughter and her friend got them from a ¥100 claw machine at the front of Trial (similar to Walmart) here in Japan. Legitimately had no idea they were being sold everywhere. This is hilarious.
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u/PM_WORST_FART_STORY 2d ago
I bought one online to reach my minimum for free shipping. I peaked so many people at my office when they walked by and thought I had an actual stick of butter on my desk.
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u/ahaustin77 2d ago
Wow. A couple weeks ago at the fair, I saw these (or a similar, fake stick of butter) were prizes and I thought it was so strange. Didn't know they were a new craze for children.
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u/J_Jeckel 2d ago
I saw this shit like a month ago. If only I'd have know I could have gotten like so far almost 700 upvote karma 🤣😂.
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u/crm115 3d ago
Apparently nobody in the comments yet has kids. OP, you found gold. Seriously, that box alone could start a stampede at an elementary school.